Your doctor said it’s “just stress.”
Your bloodwork will tell a different story.
For women 30+ who feel dismissed by the “it’s just your age” diagnosis. Apex MD uses comprehensive bloodwork to find the root cause — then treats it.
Exclusive EōS Fitness member offer: comprehensive panel from $129
Only available if prescribed after an online consultation with a healthcare provider. Hormone therapy requires medical evaluation to ensure safety and appropriateness.
These aren’t 15 separate problems.
They are one problem with 15 symptoms, and that problem has a name: hormonal imbalance. The good news is that it is measurable, and it is treatable.
- Exhausted by 3pm no matter how much you sleep
- Stubborn weight gain around your midsection
- A metabolism that seems to have simply stopped
- Rationing energy like it is a limited resource
- Mood, sleep and focus that no longer feel like you
Bloodwork tells you which of these are hormonal — rather than guessing, or being told it is stress.
- Free testosterone, not just total estrogen
- Full thyroid markers including free T3 and reverse T3
- Cortisol rhythm rather than a single reading
- The markers that explain symptoms a basic panel calls “normal”
Three dead ends, and why they fail.
Traditional care runs a basic panel, tells you it came back normal, and sends you home with antidepressants and a suggestion to reduce stress. Boutique BHRT clinics charge $400–$600 a month, often on long contracts with in-office pellet insertions.
Supplements — Maca, Ashwagandha, DIM — can support hormone health, but they cannot replace hormones your body has stopped producing. Without bloodwork you are guessing.
What Apex MD does instead- A comprehensive panel, not a basic one
- Bioidentical hormones at transparent pricing
- No membership fees or long contracts
- Adjusted against repeat labs, not a fixed schedule
Bioidentical, and matched to your labs.
One program, everything included.
- Comprehensive hormone panel — CBC, CMP, thyroid, sex hormones
- One-on-one telehealth visit with a licensed provider
- Bioidentical hormone therapy matched to your labs
- Registered dietitian coaching
- Apex MD Health Portal access
- Unlimited provider consultations
- Focused hormone panel for targeted optimization
- One-time, includes bloodwork and consultation
- Full picture of your health, not just sex hormones
- Can be taken further with your provider as your plan develops
No boutique markup.
The hormones are the same. The monitoring is the same. The price should not be 3–5x.
Specific protocols are recommended by your provider based on your medical history, labs and goals. Not all patients will be prescribed all options; results vary.
Getting started.
A full panel through LabCorp or an at-home kit — sex hormones, thyroid, metabolic markers. From $129, including your consultation.
Review your results and symptoms with a licensed provider, who maps your hormonal picture and designs a plan around it.
Medication ships to your door. Repeat labs, dose adjustments, dietitian coaching and unlimited provider access from $199/month.
Written by a physician, adjusted by your provider.
Common questions.
Common questions about hormone optimization with Apex MD.
What does it cost?+
A comprehensive panel and consultation start at $129. Optimization plans are $199/month all-inclusive, covering labs, consults, medication and dietitian coaching.
My labs came back “normal” — why do I still feel awful?+
Most panels test total estrogen and perhaps TSH. They rarely include free testosterone, full thyroid markers or cortisol rhythm. A “normal” basic panel can easily miss what is driving your symptoms.
What is the difference between the $129 and $299 panels?+
The $129 panel is a focused hormone panel for targeted optimization. The $299 comprehensive panel gives a fuller picture of your health, which your provider can take further as your plan develops.
Are the hormones bioidentical?+
Yes — bioidentical estrogen, testosterone and progesterone, prescribed to match your panel rather than a standard dose.
Do I have to go into a clinic?+
No. Everything is handled by telehealth, and medication ships to your door. There are no in-office pellet insertions.
Is coaching included?+
Yes. Registered dietitian coaching and Apex MD Health Portal access are part of the monthly plan, not a separate charge.
Are there long-term contracts?+
No. Plans are month to month with transparent pricing and unlimited provider consultations included.
Ten minutes at the
front desk. Start there.
This is how you get back to you.
You are already putting in the work at EōS. If your energy, sleep and body composition are not matching the effort, a comprehensive panel will tell you whether hormones are why.
Takes about 10 minutes to get started
- $129 for bloodwork and consultation
- Bioidentical hormones matched to your labs
- Registered dietitian coaching included
- Unlimited provider consultations
- Month to month — no contracts
Apex MD is a physician-led national telehealth practice with licensed providers in all 50 states. Programs are personalized after review of your labs.
EōS Fitness is a marketing and distribution channel for Apex MD and is not a medical provider. All medical services, prescriptions and clinical decisions are made by Apex MD's licensed physicians and providers; medications are dispensed by licensed pharmacies. EōS Fitness does not practice medicine, does not provide medical advice, and does not receive your medical records without your written consent. Personalized and compounded formulations are not FDA-approved products and are not reviewed by the FDA for safety or effectiveness; protocols are informed by published clinical research. Individual results vary. This page is not medical advice.
© 2026 Apex MD. All rights reserved.
Your doctor said it’s “just stress.” Your bloodwork will tell a different story.
For women 30+ who feel dismissed by the “it’s just your age” diagnosis. Apex MD uses comprehensive bloodwork to find the root cause — then treats it.
- Licensed US Providers
- Comprehensive Hormone Panel
- Bioidentical Hormones
- Unlimited Provider Support
Only available if prescribed after an online consultation with a healthcare provider. Hormone therapy requires medical evaluation to ensure safety and appropriateness.
These aren’t 15 separate problems.
What most panels miss
Three dead ends, and why they fail.
Bioidentical, and matched to your labs.
One program, everything included.
Hormone Optimization
- Comprehensive hormone panel — CBC, CMP, thyroid, sex hormones
- One-on-one telehealth visit with a licensed provider
- Bioidentical hormone therapy matched to your labs
- Registered dietitian coaching
- Apex MD Health Portal access
- Unlimited provider consultations
- Focused hormone panel for targeted optimization
- One-time, includes bloodwork and consultation
- Full picture of your health, not just sex hormones
- Can be taken further with your provider as your plan develops
No boutique markup.
Getting started.
Written by a physician, adjusted by your provider.
Common questions.
What does it cost?+
A comprehensive panel and consultation start at $129. Optimization plans are $199/month all-inclusive, covering labs, consults, medication and dietitian coaching.
My labs came back “normal” — why do I still feel awful?+
Most panels test total estrogen and perhaps TSH. They rarely include free testosterone, full thyroid markers or cortisol rhythm. A “normal” basic panel can easily miss what is driving your symptoms.
What is the difference between the $129 and $299 panels?+
The $129 panel is a focused hormone panel for targeted optimization. The $299 comprehensive panel gives a fuller picture of your health, which your provider can take further as your plan develops.
Are the hormones bioidentical?+
Yes — bioidentical estrogen, testosterone and progesterone, prescribed to match your panel rather than a standard dose.
Do I have to go into a clinic?+
No. Everything is handled by telehealth, and medication ships to your door. There are no in-office pellet insertions.
Is coaching included?+
Yes. Registered dietitian coaching and Apex MD Health Portal access are part of the monthly plan, not a separate charge.
Are there long-term contracts?+
No. Plans are month to month with transparent pricing and unlimited provider consultations included.
Ten minutes at the front desk. Start there.
Book your free body scanThis is how you get back to you.
You are already putting in the work at EōS. If your energy, sleep and body composition are not matching the effort, a comprehensive panel will tell you whether hormones are why.
- $129 for bloodwork and consultation
- Bioidentical hormones matched to your labs
- Registered dietitian coaching included
- Unlimited provider consultations
- Month to month — no contracts
Takes about 10 minutes to get started
EōS Fitness is a marketing and distribution channel for Apex MD and is not a medical provider. All medical services, prescriptions and clinical decisions are made by Apex MD's licensed providers; medications are dispensed by licensed pharmacies. Personalized and compounded formulations are not FDA-approved products and are not reviewed by the FDA for safety or effectiveness; protocols are informed by published clinical research. Individual results vary.
© 2026 Apex MD.